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Senior Manager - Brand & Eminence

Date:  11-Jun-2021
Service Line / Portfolios:  Clients & Industries

Kuala Lumpur, MY

Senior Manager, Brand & Eminence

Malaysia Clients & Markets (C&M) Team


About the Team

Our Clients & Markets (C&M) team is both internal and external-facing. We are dedicated to serving our client-facing professionals and at the same time, we have to understand the marketplace and stay abreast of latest developments to help our firm to be proactive in addressing opportunities so that Deloitte can be a leader, not a follower.


Through the four streams of C&M - Brand, Clients, Industries and Communications, we provide a huge range of services from brand strategy, industries, internal and external communications to client strategy and proposal advisory, among others, that can help make our people more efficient, effective and successful.



Support Business Leaders in identifying and executing business development activities in line with Deloitte’s strategic business plans in winning and retaining strategic clients through client targeting programs.


Define and support eminence initiatives in Malaysia, developing overall program design, implementation and evaluation, drive required leadership engagement and support to achieve Malaysia’s strategic priorities across various business functions, industries, investor groups and programs.




  • Work with Business Leaders on activities focused on client acquisition and growing client relationships, which includes:
    • Develop and implement strategic client programs
    • Coordinate and support the firm’s pursuit activities
    • Proposal advisory and support for strategic client acquisition
    • Client and market research and analysis
    • Implementation of global and regional client initiatives
    • Other client-related projects


  • Define and support eminence initiatives in Malaysia:


    • Work closely with business leaders to initiate, develop and deliver eminence activities that help the firm makes progress on engagement goals
    • Key support and focal point to provide advice to business leaders in implementation of planned initiatives, including program design, management and implementation across Malaysia, that aligned to the SEA/AP/Global strategy for Deloitte
    • Manage firm wide engagement programs such as SEA CFO Program, SEA CCG Program, Deloitte Private and Best Managed Companies Program, and contribute to developing new and relevant programs for active client engagement
    • Identify, assess and justify strategic sponsorships and partnerships to ensure alignment to the SEA/AP/Global commitment of Deloitte
    • Initiate and cultivate relationships with relevant external organisations, agencies and associations to understand and address the unique needs of our clients, and uphold Deloitte brand by entrenching existing long lasting and trusted relationships
    • Identify and create opportunities to establish our business leaders as thought leaders in Malaysia priority areas, and support our leaders and SEA C&M team on local thought leadership
    • Track, evaluate, and report on milestone progress towards Malaysia strategic priorities and the effectiveness of programs
    • Provide input into marketing campaigns and collaterals, including speeches and presentation materials.
    • Collaborate with SEA C&M team to develop appropriate eminence and engagement communications and key messaging materials for internal and external audiences.
    • Conduct market research to continuously benchmark externally, update business leaders on latest developments and predict future trends.
    • Safeguard and ensure compliance to Deloitte’s brand identity, communications and SEA/AP/Global PR protocols.
    • Collaborate with Malaysia Reputation and Risk Leadership team on the implementation of Malaysia programs to mitigate risk and ensure compliance to relevant firm policies and local laws.


Requisition ID:  47090

In Malaysia, the services are provided by Deloitte and other related entities in Malaysia ("Deloitte in Malaysia"), which are affiliates of Deloitte Southeast Asia Ltd. Deloitte Southeast Asia Ltd is a member firm of Deloitte Touche Tohmatsu Limited. Deloitte in Malaysia, which is within the Deloitte Network, is the entity that is providing this Website.

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