T&T Consultant - Deloitte Digital (Campaign Operations Specialist) - MY

Are you ready to unleash your potential?

At Deloitte, our purpose is to make an impact that matters for our clients, our people, and the communities we serve.

We believe we have a responsibility to be a force for good, and WorldImpact is our portfolio of initiatives focused on making a tangible impact on society’s biggest challenges and creating a better future. We strive to advise clients on how to deliver purpose-led growth and embed more equitable, inclusive as well as sustainable business practices.

Hence, we seek talented individuals driven to excel and innovate, working together to achieve our shared goals.

We are committed to creating positive work experiences that foster a culture of respect and inclusion, where diverse perspectives are celebrated, and everyone is recognised for their contributions.

Ready to unleash your potential with us? Join the winning team now!

Work you'll do:

The Campaign Operations Specialist is a member of the Marketing Delivery Center responsible for supporting campaign operations activities on behalf of Campaign Managers.

The role receives defined campaign requirements and work packages, completes execution across approved marketing systems and workflows, performs quality assurance, and returns completed outputs to the Campaign Manager for review, approval, or next-step action.

The role is focused on execution excellence, accuracy, speed, and process consistency. Campaign strategy, business decisions, stakeholder relationships, and final approvals remain with the Campaign Manager and in-market marketing teams.

Key Responsibilities:

Campaign Build & Setup

• Build and configure campaigns in approved marketing platforms based on completed campaign briefs.
• Create and configure landing pages, forms, campaign workflows, tracking parameters, and other campaign components using approved templates.
• Upload and configure approved campaign assets.
• Complete required system administration and campaign setup activities.
• Prepare completed campaign builds for Campaign Manager review and approval

Audience Management

• Prepare, validate, and upload approved audience lists.
• Apply predefined segmentation, targeting, and suppression rules.'
• Conduct audience data quality checks, including required fields, duplicates, exclusions, and formatting.
• Identify and escalate audience exceptions requiring Campaign Manager input.

Webinar & Virtual Event Operations

• Set up webinars and virtual events using approved briefs and templates.
• Configure registration pages, forms, confirmations, and attendee journeys.
• Schedule approved invitations, reminders, and follow-up communications.
• Monitor registration status and maintain attendee records.
• Complete webinar readiness checklists and identify outstanding requirements before launch.

Campaign QA & Deployment

• Conduct standardized end-to-end campaign QA before launch.
• Validate campaign assets, links, forms, tracking, registration flows, and customer journeys.
• Complete launch-readiness checklists and document identified issues.
• Schedule or deploy campaigns once required approvals have been received.
• Monitor campaign execution and escalate failures or exceptions.

Lead Operations

• Prepare, validate, upload, and reconcile campaign lead records within approved systems.
• Conduct lead quality checks against predefined requirements.
• Prepare lead records for established sales handoff processes.
• Identify and escalate lead routing, attribution, data quality, or system exceptions.

Campaign Administration & Closeout

• Maintain campaign execution trackers, milestones, dependencies, and status.
• Manage approved campaign assets and version control.
• Compile standard operational reporting and campaign execution metrics.
• Track work against agreed Delivery Center KPIs.
• Complete campaign closeout documentation and archive required artifacts.

Your role as a leader:

At Deloitte, we believe in the importance of empowering our people to be leaders at all levels. We connect our purpose and shared values to identify issues as well as to make an impact that matters to our clients, people and the communities. Additionally,  Consultants  across our Firm are expected to:

• Demonstrate a strong commitment to personal learning and development.
• Understand how our daily work contributes to the priorities of the team and business.
• Understand the set expectations and demonstrate accountability in keeping personal performance on track.
• Actively focus on developing effective communications and relationship-building skills with stakeholders, clients and team.
• Demonstrate an appreciation for working with others.
• Understand what is fundamental to Deloitte’s success as a business.
• Demonstrate integrity and an awareness of strengths, differences, and personal impact.
• Develop their understanding of Deloitte and offer a fresh perspective.

Requirements:

• 4 to 6 years of experience in marketing operations, campaign operations, demand generation operations, or related marketing execution roles.
• Hands-on experience executing campaigns within enterprise marketing automation and campaign management platforms. (e.g. Marketo, Salesloft)]
• Experience with campaign builds, landing pages, forms, audience management, webinar operations, campaign QA, and lead management.
• Working knowledge of CRM platforms such as Salesforce and marketing automation platforms.
• Strong understanding of campaign workflows and the relationship between marketing systems, data, assets, audiences, and lead processes.
• Strong attention to detail and ability to execute against standardized processes and checklists.
• Ability to manage multiple campaign work packages simultaneously against defined KPIs.
• Strong written communication and ability to clearly document issues, status, and exceptions for Campaign Managers.
• Comfortable working with regional and in-market marketing teams.

Due to volume of applications, we regret only shortlisted candidates will be notified.

Please note that Deloitte will never reach out to you directly via messaging platforms to offer you employment opportunities or request for money or your personal information. Kindly apply for roles that you are interested in via this official Deloitte website.

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