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Senior Consultant/ Manager - Digital Marketing Analytics & Insights - SG/MY

Date:  27-Nov-2022
Service Line / Portfolios:  Customer & Marketing

Singapore, Singapore, SG Kuala Lumpur, MY

At Deloitte, we offer a unique and exceptional career experience to inspire and empower talents like you to make an impact that matters for our clients, people and community. Deloitte offers you a highly inclusive, collaborative workplace and unrivalled opportunities to realize your full potential. We are always looking for people with the relentless energy to push themselves further, and to find new avenues and unique ways to reach our shared goals.

This role sits within Deloitte Digital Southeast Asia. We create new growth by elevating the human experience—with connected ideas, technology, and talent, in a way that only Deloitte can. And we do this to shape a better future for every single one of us.

As part of Advertisement Marketing and Commerce (AMC), you will work with our team to help clients with define, setup, and operate data-driven marketing analytics capabilities, driving growth for brands through insights 


You will be:

  • Leader in marketing analytics strategy, able to bring to life insights across customer behaviour, journey, and touchpoints, through data and analytics
  • Understand digital and marketing KPI and measurements, having setup analytics frameworks for multiple brands and using them to drive decisions for clients
  • Ability to translate data into insights into actions
  • Take a hypothesis driven approach with MVT, A/B testing
  • Expertise in analytic techniques, statistical modeling, and web analytics for MROI, CLV, attribution and other customer and marketing related domains
  • Works across all channels web, mobile, media, TVC etc.
  • Able to implement customer 360, CDP solutions, with experience in using these to bring personalized experience to life
  • Dashboarding and visualization
  • Skills in using, Google Analytics, Adobe Analytics, Tableau, R/Python, SQL,  etc. 
  • A cowboy in data wrangling
  • Domain knowledge in Banking, Consumer D2C, eCommerce 
  • Lead teams and work with cross-functional teams effectively


In addition

  • Minimum of 8 years of experience in marketing and digital analytics
  • Worked in complex transformation initiatives
  • A practitioner of data-driven marketing, martech, marketing analytics with experience in SEA
  • Strong written and verbal communication skills and ability to effectively synthesize business requirements into technical outcomes for varied audiences
  • Experience in dynamic situations and able to shift gears comfortably and effectively
  • Capable problem-solver that uses rigorous logic and methods to solve difficult problems with effective solutions
  • Global thinker that can discuss multiple aspects and impacts of issues and project them into the future


Next Steps 

So what are you waiting for? Join the winning team now.


Due to volume of applications, we regret only shortlisted candidates will be notified.

Requisition ID:  62341

In Singapore, the services are provided by Deloitte and other related entities in Singapore("Deloitte in Singapore"), which are affiliates of Deloitte Southeast Asia Ltd. Deloitte Southeast Asia Ltd is a member firm of Deloitte Touche Tohmatsu Limited. Deloitte in Singapore, which is within the Deloitte Network, is the entity that is providing this Website.

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